Launch of CHIKACHINO Cafe Islamabad
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After years of success of the Islamabad landmark Restaurant Tuscany Courtyard Dr. Aamir Rashid launched another project CHIKACHINO Cafe at a Red Carpet launch hosted by Models Maha, Kanwal, Ammara, Nimra, Zainab, Zara and Sabeen and handled by Islamabad’s most famous PR person Rezz Aly Shah of Rezz PR and Events.
After years of success of the Islamabad landmark Restaurant Tuscany Courtyard Dr. Aamir Rashid launched another project CHIKACHINO Café at a Red Carpet launch hosted by Models Maha, Kanwal, Ammara, Nimra, Zainab, Zara and Sabeen and handled by Islamabad’s most famous PR person Rezz Aly Shah of Rezz PR and Events.
Located in the heart of Islamabad’s Posh F7 area, the glamourous launch had the main road blocked as Islooites rushed to get inside. There is seating outside for those who want to take in the view and weather which is a trend in the upscale Union Gold mall outer area for cafes and restaurants.
On a crisp Sunday evening, Dr Aamir was seated on the veranda of Tuscany Courtyard, reminiscing about how he had started Tuscany so many moons ago and how it had now become synonymous with quality food and exquisite service. As the cool breeze started to rise, he found himself craving for a delicious cup of tea.
His mind raced to recall where in Islamabad he could get tea, which would revitalize, rejuvenate and refresh him. At this moment, he realized that even after years in the F&B industry, he had not once come across a top tier tea outlet in Islamabad, one which he would rave about to his friends and family.
With the craving for tea still surging, Dr Aamir went to Tuscany’s Kitchen and told his chef to make him tea. In an attempt, to get good tea made, he instructed the chef “chik ke rakhna”. Once the tea came, it looked a beautiful khaki color, this is where the word “chino” was derived from. The result was a marvel and a tea drinkers’ delight. This was the Eureka moment when Dr Aamir realized he had developed the tea of teas and based on his instructions of “chik” combined with the type of tea “chino”, came the name CHIKACHINO.
In one fateful day, Dr Aamir had developed a brand in his mind, but fate was not done yet. He made it part of the menu at Tuscany and the tea was an instant success, with raving reviews.
It was this tremendous response that finally made Dr Aamir launch his idea into a restaurant, where you now stand – CHIKACHINO. The tea still continues to be a part of the Tuscany Menu and is a regulars’ favorite to date.